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Classic reactive

Inflammatory content designed to produce an emotional reply from a specific person or group. The provocation is the point; the topic is a vehicle.

Responding at this level

Disengagement still usually works, but the pull to answer is much stronger because the bait is now personal. This is where knowing the pattern by name does most of its work.

  • Don't feed the trolls →

    Declining to reply, so that provocation produces no reaction and no audience. The advice this site is named after, and one it does not simply endorse.

  • The grey rock method →

    Responding in a deliberately neutral, minimal and emotionally flat way, so that provoking you stops producing anything worth having.

10 tactics at this level